Privacy Policy

At Atwood Advanced Dentistry, your privacy is important to us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or interact with our office.

Effective January 1, 2026:

1. Information We Collect

We may collect the following types of information:

Personal Information

Name

Phone number

Email address

Mailing address

Date of birth (when provided)

Insurance information (when applicable)

Health Information

If you become a patient, we may collect protected health information (PHI) in accordance with the Health Insurance Portability and Accountability Act (HIPAA).

Website Usage Information

IP address

Browser type

Pages visited

Time spent on pages

Device type

2. How We Use Your Information

We use your information to:

Schedule and confirm appointments

Provide dental care and treatment

Communicate with you about services or inquiries

Send appointment reminders and updates

Improve our website and services

Comply with legal and regulatory requirements

Support marketing efforts (e.g., Google Ads, remarketing)

3. HIPAA Compliance

Atwood Advanced Dentistry complies with all applicable HIPAA regulations. Any health information you provide is securely stored and only used for treatment, payment, and healthcare operations unless otherwise authorized.

For more information, please request a copy of our Notice of Privacy Practices from our office.

4. Sharing Your Information

We do not sell your personal information.

We may share your information with:

Insurance providers for billing purposes

Third-party service providers (e.g., website hosting, marketing platforms)

Payment processors

Legal or regulatory authorities when required

All third parties are expected to maintain the confidentiality and security of your information.

5. Cookies & Tracking Technologies

Our website may use cookies and similar technologies to:

Enhance user experience

Analyze website traffic

Support advertising and remarketing (e.g., Google Ads, Meta)

You can adjust your browser settings to refuse cookies; however, some features of the site may not function properly.

6. Third-Party Services

We may use third-party tools such as:

Google Analytics

Google Ads

Meta (Facebook/Instagram) advertising

These platforms may collect information about your interactions with our website in accordance with their own privacy policies.

7. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your information. However, no method of transmission over the internet is 100% secure.

8. Your Rights & Choices

You may:

Request access to your personal information

Request corrections to your information

Opt out of marketing communications at any time

To make a request, please contact our office using the information below.

9. Children’s Privacy

Our website is not intended for children under 13. We do not knowingly collect personal information from children without parental consent.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date.

11. Contact Us

If you have questions about this Privacy Policy or how your information is handled, please contact us:

Atwood Advanced Dentistry
2478 Patterson Rd, Suite 22
Grand Junction, CO 81505
(970) 241-2430
[email protected]